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Enjoy the 
Spexy Article Collection

Enjoy the Spexy Article Collection

Here's a fun one⤵︎

Here's a fun one...

How to Professionally Tell a Coworker They’re an Idiot?

IF YOU’VE GOOGLED, “How do you professionally tell a coworker they’re an idiot?” Keep reading.

Many can recall the moments I am referring to here. You are working your tail off at your desk and overhear a team member say the most ridiculous thing to a patient. Whether the patient gets upset, leaves, or doesn’t purchase eyewear, the opportunity with that patient is now gone because of this interaction.

READ IT HERE

The Article Collection

 
This Is the Most Important Decision You Can Make To Increase Sales Right Now!
A new sales philosophy could absolutely transform your optical business.

Published May 26, 2022 By Rook Torres 

Invision May 2022 Issue

SELLING IS A vital part of what we do. Patients don’t get to experience amazing vision without eyewear. To improve our sales, we’ve been told to change the way

...
READ IT HERE ➔
 
Inspired by Motivational Speaking Great Will Smith: Refine Your Pitches
Because even The Fresh Prince knows grooves can become ruts.

Published March 29, 2022 By Kayla Ashlee

Invision April 2022 Issue

ABOUT FIVE YEARS ago, Vision Expo West shared the same hallway with a dental conference at the Venetian. One of my buddies, who is a dentist, told me the keynote speak

...
READ IT HERE ➔
 
Don’t Use the ‘Sink or Swim’ Approach to Train Eyecare Hires
It rarely works well and there is a better alternative.

Published By Kayla Ashlee

Invision March 2022 Issue

AS SMALL BUSINESSES we lack the convenience of a training department to ensure the success of a new hire. Instead, we have a learn-on-the-job scenario taught by working tea

...
READ IT HERE ➔
 
4 Frame Turn Analytics Misconceptions That Hinder Your Optical’s Ability to Maximize Sales
If you’re not using data to make decisions, you’re using emotions, and that’s bad business.

Published February 3, 2022 By Kayla Ashlee 

Invision February 2022 Issue

TO BETTER YOUR sales relationship you must be honest about how you measure up. Knowing where you are will allow you to maximize wh

...
READ IT HERE ➔
 
Opticals, Let’s Make Your Sales-Love Status Steamy

We are not professional athletes, but we are eyecare professionals, and together we can get to second base.

Published on January 11, 2022 By Kayla Ashlee 

Invision January 2022 Issue

 

ONE OF THE very first things I realized, when I entered the optical world 15 years ago, is that there is ...

READ IT HERE ➔
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Podcasts Featuring Kayla Ashlee

Never miss an episode. She has loads of fun with industry experts. You will hear Kayla's top tips and the latest discussions on all things successful in eyecare.

Find your Favorite Optical Podcast
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