Easy to learn. Easier to grow.
Learning Tracks for
Each Position
We have found amazing techniques that have helped thousands of independent optical teams just like yours.
Your Learning,
Your Way
Want to take a lil'
peek inside the Spexy Membership?
This is your chance!
Retail Science
at Work
The psychology of human purchasing applied to your optical to make a world of difference and unlock sales potential.
Guidance
to Success
Your Spexy Advisor is
here for you and excited to meet you. So you better get to
Episode 6!
Join the 2,000+ ECPs that are growing with Spexy
... In 2025 we generated $250,000 more in frame revenue than we had in 2023! Some of the increase is due to us being an ever growing practice, but I have to say that Spexy is responsible for most of the growth in frame sales. Don't step over dollars to save pennies! Kayla and the Spexy team are a great bargain! Don't wait. Sign up now!
... After 32 years in the optical industry, it's rare to find something that gives you a completely renewed perspective, but that's exactly what Spexy has done for me—and for our entire team.
If you're looking to elevate your practice, improve your team's confidence, and create a better patient experience, I highly recommend Spexy...
... we’ve seen a significant increase in our optical sales...Spexy has transformed our retail space, making it not only more visually appealing but also more effective in showcasing our products...One of the standout features is their fantastic analytics system... This data-driven approach has streamlined our inventory and maximized our profitability!
... My optical manager was trained on the job, and having Spexy as a resource to instruct her on how to manage our frame boards has been invaluable. The stress relief in that alone is worth the cost! We train all new hires with Spexy videos, and use the workbooks for all of our optical new hires. The videos are engaging and our new hire training has improved dramatically since starting this approach.
Spexy is a small family business, dedicated to growing your family business.
Our team has the knowledge of running independent practices, the uniqueness of managing optical teams, and over 40 years of combined inventory refinement to give you a resource to grow your independent optical.
Learn about the Spexy TeamHow It Works
Choose your membership
You have two membership options
Spexy+ Membership gets you access to the learning.
Spexy+ Premium Membership gets you access to the learning, the FrameTurn system, and the coaching from the ProTip Team. (This is the membership that pays you, it makes so much money!)
Add your team
Team Access is a huge asset
You have the ability to add additional seats to your Spexy Membership at a fraction of the cost of your membership! Woohoo! Add your team members to your membership so they can:
- pick up where they left off in their learning
- take comprehension quizzes
- earn completion certificates
- access the Spexy Optical Mastery app
- and more!
Start your learning
Immediately!
You and your team will have immediate access to the learning courses and series from the moment you join the Spexy family.
Set Up FrameTurn
This is where the money-making starts!
As a Spexy+ Premium Member, FrameTurn® is your key to next level success in your independent optical! The FrameTurn Mastery series will walk you through the set up process. Then once you get your assessments, you will notice that the FrameTurn Mastery series will become your ticket to transformation.
Let your success story begin...
FrameTurn Mastery
Podcasts Featuring Kayla Ashlee
Never miss an episode. She has loads of fun with industry experts. You will hear Kayla's top tips and the latest discussions on all things successful in eyecare.
Find Your Favorite Optical PodcastMastery in Every Role
From the New Hire to the Master Optician
The Spexy Learning Tracks are made specifically to get your team connecting with the patient in their role, and also giving every team member the knowledge to speak to every part of the entire patient journey.
On-Demand Learning
Countless Optometric Tips at Your Fingertips
Press play to take a little look inside the Spexy Membership.
Retail Science (n.)
The art of blending retail management, consumer psychology, and data science into a single, teachable framework for eyecare practices.
It's the science behind:
- why patients buy
- how frames should be merchandised
- what the numbers say about a practice's blind spots
All turned into strategies any optical team can execute. Spexy created Retail Science as the optical industry's first formal framework for this art, taught through the FrameTurn Mastery series and powered by FrameTurn.
Episode 6
The Episode that gets you access to the most valuable resource to your optical practice.
In the FrameTurn® Mastery series each Episode unlocks more changes that can be implemented in your optical. Once you get to Episode 6 as a Spexy+ Premium Member, you are eligible for your first ProTip Talk with your Spexy Advisor. My friend, this will change everything for you!
What are you waiting for?
We teach you everything school failed to mention
As doctors and opticians we are taught our trade and man are we good at it. Then we are released into the optical world where:
-
the struggle to sell without being salesy
-
the struggle to manage & motivate a team
-
the struggle to confidently know what frames to inventory
are all very real. These are a massive hurdles for opticals because we were never taught how to properly manage any of these. Well, there are no excuses now. This is exactly what Spexy® does!
“We are 1.5 years into working with Spexy, and cannot recommend enough! My optical manager was trained on the job, and having Spexy as a resource to instruct her on how to manage our frameboards has been invaluable...”
Dr. Capaccioli - Peak Eyecare
“Great learning experience! Wish this would've existed when I came into the optometry field. Learned several new things and re-affirmed some things that I'd been taught. Highly recommended for ANYONE in the optometric field!”
Wes - Wilson Eyecare
“...Since partnering with them, we’ve seen a significant increase in our optical sales, and it's all thanks to their innovative solutions and expert guidance...”
Dr. Desai - Eyetopia Eyecare
“I love how energetic and passionate Kayla is about the topics presented. She has an excellent way of keeping the material concise and relevant. I would recommend Spexy to anyone in Optical - new and experienced.”
Berdell - Family Eye Care Center of Atlanta
- Which membership should I choose?
- What if I don't like the membership?
- How long do I have to keep my membership?
- I have a new hire. What is the best way to get them started?
- How do I cancel my membership?
- Does Spexy offer any discounts?
- Does Spexy offer special pricing for Buying Groups?
- I currently have monthly. How do I change to annual to get the savings?
- Oh no! My card didn't run and my membership got cancelled!
- I need to change the credit card on my membership.
- How do I get a copy of invoices or receipts?
